The Birks Cinema - Thursday 29th November - FOR IMMEDIATE RELEASE

New General Manager Appointed

The Birks Cinema is pleased to announce the appointment of a General Manager to run the new state-of-the-art cinema currently undergoing a complete refurbishment in the heart of Aberfeldy in Highland Perthshire.

Paul Foley hails originally from Glasgow, has a background in arts and has previously managed popular arts, music and catering venues, has a life-long love of cinema and is ‘incredibly excited’ at the prospect of getting the new cinema project up and running. Paul was selected from a very strong field of excellent candidates and the Board of The Birks Cinema is delighted to confirm his employment from 3rd December. As well as getting the business operation up and running, Paul is very enthusiastic about engaging with the community to make sure the cinema meets the needs and wishes of local people.

Paul Foley said: “I'm incredibly excited at the possibilities the cinema presents. Not only will it show the latest blockbuster films on release, with 3D capability, but I am really looking forward to helping create a community cinema that everyone can engage with and get involved in.

“Have no doubts, this cinema will be state-of-the-art and show the best and latest films, but in addition to that, we're looking to provide as diverse and inclusive a programme as possible and to offer something a bit special compared to the city multiplex experience.

“Cinema allows us to step into other universes and brings a little magic into our lives. Hopefully The Birks can bring a little magic to Aberfeldy and the whole of Highland Perthshire.”

Charlotte Flower, Chair of the Birks Trading Company, said: “We are delighted to welcome Paul to the position of General Manager. His enthusiasm, skills and experience will now take our vision of a thriving social enterprise business forward and bring the new cinema to life in 2013. We look forward to delivering a high quality attractive experience for local people and visitors alike and make a trip to the new Birks cinema a 'must' for anyone visiting the region.”

The cinema project building programme is now well advanced and on schedule to open in the Spring of 2013. The cinema will include a cafe bar and act as a venue for other uses including the screening of live sporting and cultural events from around the world. A blog and photographs recording progress can be seen on the Birks website and in the Mi Swaco window on Dunkeld Street just opposite the cinema. Anyone wanting to get in touch with Paul please contact: Paul will initially work out of the temporary Friends of the Birks Cinema office in the Locus Centre in Aberfeldy Square until the cinema building is ready to be occupied.

Notes to editors

A photograph of Paul with Charlotte inside the building viewing the works is available by email on request.

A photograph of Paul Foley with Charlotte Flower inside the building viewing the works

For more information and background go to
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