PRESS

MEDIA RELEASE 14TH NOVEMBER 2011

Birks cinema campaign update: good progress but long way to go... and not much time left!

Following the launch in early August of the concerted 6 month campaign to raise the remaining funds for the rebuild and modernisation of the Birks cinema in Aberfeldy, the charity ‘Friends of the Birks Cinema’ reports ‘good progress’, but with still a’long way to go’ to meet the £1.8m target by the end of January.

The group has raised around £1.2m, and has submitted funding applications to fill the gap to various grant-giving bodies, and expects the results of these over the next two to three months. The group reports ‘fantastic’ support from the local community and participation in community fundraising and activity since August. Membership of the group has increased over 50% to 420 members and local fundraising and events, including a packed concert, a very successful postcard auction and sale of sponsored seats, have raised over £60,000 since August.

The sale of ‘Sponsored seats’ has doubled to 26, and the group will report on some significant seat sponsorship in due course.

The Big Birks Raffle will be drawn at the Aberfeldy Christmas Fayre on December 3rd, with some fantastic prizes to be won including centre court tickets to Wimbledon, a silver tumbler bowl by renowned local artist Malcolm Appleby, a Fuji FinePix S1900 camera and a two night break at the White Tower of Taymouth.

The group is also set to send out a direct appeal to businesses and individuals across the region to invite them to make a contribution, and an additional widespread public appeal for donations.

Charlotte Flower, Chair of the Friends of the Birks Cinema group said: “The campaign is going well, but it is on a knife edge. As we await the results of some of our major funding applications, we continue to appeal for donations and support from individuals and businesses. It is not just about raising large amounts of money – the goodwill we have received from people and businesses in the community already is absolutely fantastic, particularly when they realise that the cinema will be completely state of the art and screen the latest films at the same time as the major city outlets."

“The vision of a triangle of arts and culture between the Birks Cinema, Pitlochry Festival Theatre and the Birnam Arts Centre is one that is capturing people’s imagination and the reality and magic of a local cinema is getting closer all the time.”

Reports on funding applications to Gannochy Trust, the Garfield Weston Foundation, Creative Scotland, the Griffin Windfarm community fund and a range of others are pending decisions by these organisations.

Notes to editors

  1. For more information go to www.birkscinemafriends.org.uk